If you’re an entrepreneur who’s ready to propel your business to the next level, to take stock and master your corner of the market, to stop thinking about your company and start thinking about your empire, then you need to cozy up to metrics.

I am a firm believer in doing the work that moves you. Literally: Our work should inspire frequent spontaneous dance parties.

But I am also a firm believer that strategy and passion can and should go hand in hand.

That’s where metrics come in.

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